apple 3 years ago
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Why did Steve Jobs wore the Same Outfit Everyday?

Steve Jobs is one of the most iconic entrepreneurs in history, thanks to his incredible ability to predict the future. But one of his most iconic creations wasn’t a product or company, it was actually his outfit.

As early as the 1980’s, Jobs could be seen wearing a black turtleneck and blue Levis jeans. Which was very unusual for the CEO of a multi-million dollar company.


By the 90s, he began wearing this signature outfit everyday. In public while visiting Apple Stores, on stage during keynote presentations, and even privately in his own home.


This has left many people wondering why Jobs wore the same outfit everyday, and what prompted him to settle on a black mock turtleneck with blue jeans.


So let’s find out why.

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