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Bloomberg #Technology

System Shock | 03 - The Music Plays On…Demand

As artists make less money in the online marketplace, some are skipping labels entirely and going straight to fans in a bid to build loyalty, hawk merchandise... and of course, sell music.

This episodes explores the rise of streaming platforms like Spotify, Apple Music, Pandora and others as the era of the mp3 gives way to music in the cloud. 

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