This is a super broad video, but hopefully it creates a framework. Big investors really do think about these 6 steps when considering an investment. If you can convince them that you will be able to pass all 6 hurdles, they will probably back you!
00:00 - Intro
00:58 - Level 1| Product
03:20 - Level 2 | Demand
05:35 - Level 3 | Profitability
08:31 - Level 4 | Marketing
11:47 - Level 5 | Scale
14:14 - Level 6 | Platform