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Veritasium | My Video Went Viral. Here's Why

My hypothesis is that the algorithm, rather than viewer preference, drives views on the site.

2020-05-19 19:00:00 - Veritasium

As the algorithm shifts, various YouTubers experience burnout (as what used to work no longer works) and right now click-through rate is the key metric.


So clickable titles and thumbnails are the only way to get a lot of impressions and hence views - they are the only way to go viral.


This leads me to wonder which audiences will become most prevalent on the site and if there will even be a place for educational content.


In the long-term, hopefully YouTube is able to measure satisfaction through surveys and other metrics to ensure an optimal experience for everyone on the site.

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